BSD, Indonesia

• UI Redesign: Redesigned company website's user interface to align with modern UX standards, improving navigation and interactivity. This initiative led to a 20% increase in user engagement and a 15% rise in conversion rates.
• Mobile-First: Developed and implemented a fully responsive, mobile-first design, optimizing layouts and interactions for seamless mobile experience, increasing mobile traffic surged by 25%.
• Performance: Collaborated with backend engineers to streamline website performance, optimizing assets, API calls, and caching strategies. These improvements led to a 40% reduction in page loading.

North Jakarta, Indonesia

• User-Centric Solutions: Engaged with users and customers to gather feedback and identify pain points, then translated insights into actionable solutions. This initiative led to improved user satisfaction and adoption rates.
• Quality & Performance: Led efforts to maintain, optimize, and troubleshoot website functionality, collaborating with backend developers to resolve issues and enhance performance. Ensured high quality standards and brand consistency.